Starting a real estate business in Dubai can be an exciting venture, especially in a city known for its dynamic property market and booming economy. With its strategic location, lenient policies for foreign investors, and a wealth of investment opportunities, Dubai presents a lucrative opportunity for both seasoned entrepreneurs and newcomers.
As you explore the potential of this competitive market, it’s essential to understand the regulations of business setup and choose a suitable business location. Whether you’re focusing on residential, commercial, or real estate assets, navigating this booming sector can lead to great rewards. Here’s a comprehensive guide to help you get started!
Table Of Contents
- A Complete Guide To Setup Your Profitable Real Estate Business In Dubai
- 7 Types of Licenses to Setup a Real Estate Business in Dubai
- Mainland vs. Free Zone: Which is Profitable to Start Your Real Estate Business in Dubai
- 8 Steps to Get a Real Estate License in Dubai
- 8 Eligibility Criteria to Get Real Estate License in Dubai
- Cost of Setting Up a Real Estate Business in Dubai
- 10 Tips for Successful Real Estate Market in Dubai
- Common Challenges When Starting a Real Estate Business in UAE
- Setup your Real Estate Business with Helen And Sons
- Frequently Asked Questions
A Complete Guide To Setup Your Profitable Real Estate Business In Dubai
Learn how to successfully set up your real estate business in Dubai with our step-by-step guide. Get insights on licensing, regulations, and key strategies for growth.
7 Types of Licenses to Setup a Real Estate Business in Dubai
Dubai offers several types of licenses tailored to different real estate activities. It’s important to understand the options so you can choose the right one for your business needs. Below is a simple breakdown of the most common licenses available
1. Brokerage License
This real estate brokerage license is required for businesses that facilitate the buying, selling, and leasing of properties on behalf of clients.
2. Property Development License
This license allows businesses to develop real estate projects, including residential, commercial, or mixed-use properties.
3. Property Management License
A property management license is necessary for managing properties, including operations, maintenance, tenant relations, and rental collections.
4. Investment License
This license is for companies that want to invest in real estate properties or developments for profit.
5. Consultancy License
Consultancy firms that provide expert advice on real estate investments, market trends, and property transactions need this license.
6. Holiday Homes Rental License
This license is required for businesses that offer short-term rental services, such as managing holiday homes for tourists.
7. Leasing License
This leasing license allows companies to lease residential or industrial and commercial properties for long-term rental agreements.
Note : Each type requires specific licenses and compliance with Dubai’s real estate regulations.
Mainland vs. Free Zone: Which is Profitable to Start Your Real Estate Business in Dubai
When deciding between a free zone or mainland business setup in Dubai for your business, each option has its own advantages. Here’s a simple comparison to help you Succeed.
1. Mainland setup
Benefits
- You can operate anywhere in Dubai and across the UAE, including dealing directly with the local market.
- No restrictions on trade or working with government clients.
- Freedom to open multiple branches in Dubai or other Emirates.
Ownership
Real estate businesses in dubai typically require a local sponsor who holds 51% ownership, unless otherwise specified by certain activities.
New regulations allow for 100% foreign ownership in some cases, so it’s worth checking the latest rules.
Best for : Businesses targeting clients in both local and international markets and planning to operate on a large scale.
2. Freezone setup
Benefits
- 100% foreign ownership without needing a local sponsor.
- Tax benefits like no personal or corporate taxes for a specific period, and full repatriation of profits.
- Fewer compliance regulations.
Limitations
- You can only operate within the free zone or internationally, not in the local Dubai market without appointing a local distributor or agent.
- Some free zones may not allow real estate brokerage activities.
Popular Free Zones for Real Estate
- Dubai Multi Commodities Centre (DMCC)
- Dubai South
- Dubai International Financial Centre (DIFC) (for real estate investment companies)
Best for : Real estate businesses focusing on international clients, or companies looking for tax and ownership benefits without local market involvement.
Still Having Confusion, Where to Choose?
If you’re not sure whether to go for a mainland or free zone setup for your real estate business, it’s a good idea to consult with the best business setup consultant in Dubai it saves you a lots of time. They can provide the right guidance and help you navigate the real estate industry with ease.

8 Steps to Get a Real Estate License in Dubai
Step 1: Choose Your Business Activity
Identify the type of real estate services your business will offer, such as brokerage, property management, or consultancy as mentioned above in license types. This will determine the type of license you need.
Step 2: Choose a Business Name
Select a unique and compliant business name that reflects your services and adheres to Dubai’s naming conventions. Avoid any offensive or religious terms.
Step 3: Submit Initial Approval Application
Apply for initial approval from the Department of Economic Development (DED). This step verifies that your business activity and name comply with regulations.
Step 4: Register with RERA
For real estate businesses, you must register with the Real Estate Regulatory Agency (RERA). Its also requires certain training certifications, depending on your business activity.
Step 5: Submit Required Documents
Prepare and submit essential documents like passport copies, proof of residence, business plan, and approval from relevant authorities. Ensure all paperwork is accurate and complete.
Step 6: Choose a Business Structure
Decide on your business’s legal structure, such as a sole proprietorship, Limited Liability Company (LLC), or partnership. Your structure impacts ownership, liability, and regulatory requirements.
Step 7: Sign a Tenancy Contract (Ejari)
Secure office space and register the tenancy contract (Ejari). A valid Ejari certificate is mandatory for obtaining your business license.
Step 8: Get Your Final License
Once all steps are completed and approvals are granted, apply for your final real estate license from the Dubai Economic Department (DED) or the relevant free zone authority, allowing you to legally operate.
8 Eligibility Criteria to Get Real Estate License in Dubai
1. Age Requirement
Applicants must be at least 21 years old to qualify for a real estate license.
2. Mandatory Training
You must complete a mandatory training course from the Dubai Real Estate Institute, ensuring you have the necessary skills for the real estate sector.
3. Training Certificate
After finishing the training, you will receive a training certificate, which is essential for the licensing process.
4. Educational Qualifications
While a formal educational background in real estate isn’t always mandatory, it can enhance your credibility as a real estate agent or real estate broker.
5. Registration with RERA
You need to register with the Real Estate Regulatory Agency (RERA), which acts as the primary regulatory body overseeing real estate activities.
6. Permits and Cards
Obtain any necessary permits and apply for a real estate license card that identifies you as a licensed professional in the industry.
7. Compliance with Government Authorities
Ensure that you comply with various government authorities and government entities involved in the licensing process.
8. For Business Owners
If you’re a business owner looking to establish a real estate firm, you’ll need to meet all the above criteria to operate legally.
Cost of Setting Up a Real Estate Business in Dubai
Setting up a real estate business in Dubai involves various costs that can differ based on your chosen business structure (mainland or free zone) and specific activities. Here’s a detailed breakdown of the typical expenses involved
1. License Fees
- Mainland License: Expect to pay approximately AED 10,000 – AED 15,000 for a real estate broker’s license, which includes registration fees for the Department of Economic Development (DED) and the Real Estate Regulatory Agency (RERA).
- Free Zone License: The cost ranges from AED 15,000 to AED 30,000, depending on the free zone and the type of business you want to establish.
2. Office Space
Renting physical office space can cost between AED 25,000 to AED 50,000 annually, based on the location and size of the office.
3. Training Costs
The Dubai Real Estate Institute (DREI) Certified Training for Real Estate Brokers course typically costs around AED 3,000 – AED 5,000. This training is crucial for understanding legal requirements and best practices in real estate transactions.
4. Registration and Other Fees
Additional fees for registration, trade name reservation, and other approvals can add up to AED 2,000 – AED 5,000.
5. Local Sponsor Fees (if applicable)
If you are setting up in the mainland and require a local sponsor, their fees can vary widely but typically range from AED 5,000 to AED 15,000 annually.
6. Obtaning Visas
Consider the cost of obtaining residency visas for yourself and any employees, which can also contribute to your initial setup costs.
7. Bank Account Setup
Establishing a business bank account may involve minimum deposit requirements and fees that vary by bank.
8. Miscellaneous Costs
Additional expenses, such as marketing, website development, and operational costs, can vary significantly based on your business model and marketing strategy.
9. Total Estimated Costs
- Mainland Setup: Overall, setting up a real estate business in the mainland may cost around AED 50,000 – AED 80,000.
- Free Zone Setup: A free zone setup can be approximately AED 30,000 – AED 60,000.
By considering these costs and ensuring you meet all the legal requirements, you can effectively plan for a successful launch of your real estate agency in Dubai, attracting potential foreign investment and catering to diverse clients.

Common Challenges When Starting a Real Estate Business in UAE
Starting a real estate venture in the UAE presents a range of challenges that can impact success. First and foremost, understanding the complex legal framework and navigating licensing requirements is crucial. Many new business owners struggle to comply with regulations, including obtaining the necessary permits and a broker card to operate legally.
Moreover, the competitive real estate landscape requires firms to differentiate themselves in a crowded market filled with established real estate brokerage firms. This competition emphasizes the need for unique marketing strategies to attract potential clients and build a solid client base.
Financial management is another significant hurdle. Entrepreneurs must manage operational costs while accurately forecasting financial projections related to property acquisitions and property tax obligations. Additionally, fluctuations in the demand for property can affect property prices and influence rental properties, making it essential to stay informed about market trends.
Newcomers may also find it challenging to access reliable information regarding property sales and the types of properties available. Without accurate data, making informed decisions can be difficult.
Furthermore, hiring qualified staff who understand the local market is critical for the day operations of a real estate brokerage business. The competition for skilled professionals can make this task even more daunting.
Lastly, adapting to technological advancements is necessary for operational efficiency. Utilizing property management software can streamline processes, but staying current with these tools requires ongoing investment and training.
10 Tips for Successful Real Estate Market in Dubai
1. Create a Comprehensive Business Plan
Outline your objectives, target market, and opportunities for growth in the real estate landscape.
2. Establish a Strong Online Presence
Develop a professional website and maintain an active social media presence to showcase your property listings and attract clients.
3. Build Relationships with Property Management Companies
Collaborate with property management firms to ensure efficient property maintenance and enhance client satisfaction.
4. Secure Financing through Corporate Banks
Consider financing options to improve your access to properties, especially in prime locations.
5. Understand Real Estate Laws
Stay informed about local regulations and compliance requirements to protect your business and build trust with clients.
6. Prioritize Client Communication
Foster strong relationships with clients through effective communication to enhance their experience and encourage referrals.
7. Focus on Prime Locations
Target properties in suitable and prime locations to maximize your chances of success and appeal to potential buyers or renters.
8. Leverage Property Technology
Utilize technology tools to streamline operations, manage property listings, and improve overall efficiency.
9. Enhance Your Reputation
Build a reputation for luxury properties by delivering high-quality service and maintaining well-managed listings.
10. Stay Adaptable
Be open to new opportunities and trends within the market to remain competitive and capitalize on lucrative business opportunities.
Setup your Real Estate Business with Helen And Sons
Thinking about setting up your real estate business? Look no further than Helen And Sons! We’re here to make the whole process easy and straightforward for you. With our detailed guide, we’ll walk you through every step, from filling out the application form to getting that all-important preliminary approval. Our experts business setup consultants in Dubai know the ins and outs of obtaining your real estate company license and professional services license.
With our qualified advisors and business consultants by your side, you’ll get a smooth setup process that paves the way for steady growth in your real estate brokerage or development company. Let’s make your vision a reality together!
Frequently Asked Questions
1. Do I need a local sponsor to set up my real estate business in Dubai?
Yes, for mainland setups, a local sponsor is needed to hold 51% ownership. However, free zone businesses can have 100% foreign ownership without a local sponsor.
2. Can foreign investors own property in Dubai?
Absolutely! Foreign investors can own property in designated freehold zones, allowing for up to 100% ownership.
3. How long does it take to get a real estate license in Dubai?
Typically, it takes about 4 to 6 weeks to obtain a real estate license, including application submission and training completion.
4. What ongoing costs should I expect after starting my real estate business?
Expect ongoing costs like office rent, utilities, marketing, staff salaries, and fees for maintaining licenses and permits.
5. How can I effectively market my real estate business in Dubai?
Utilize digital marketing strategies, such as social media, email marketing, SEO, and professional property listing platforms to enhance visibility.
6. How can Helen And Sons assist me in setting up my real estate business?
Helen and Sons offers personalized consultations, licensing assistance, market analysis, brand development, and ongoing support for a smooth setup process. Let’s Talk with the best business setup consultant in dubai achieve your business goals.